. Advertising | Resource of Marketing & Advertising - Part 2

Archive for the 'Advertising' Category

Just Expose Yourself!

That’s what you need to do, if you want to maximize the traffic to your website. You need to expose yourself to as many pairs of eyes as you possibly can.
Paying for advertising is one way to accomplish that, but there are many other much more subtle ways to expose yourself, that can often generate [...]

Understand Brand

Branding has been defined, explained and examined extensively. There are books, articles, publications, seminars, and groups all dedicated to exploring the meaning and use of brand today.
Interestingly, with all this wealth of information, some of it developed by the greatest minds in the industry, I still hear “but what is branding?” Considering the multitude of [...]

Direct Mail Marketing Now As Easy As Email

With MOL (mailing online) We can escape the dreary part of direct mail marketing. The printing, the stuffing, the stamps, etc. MOL users simply create a document, upload it to the MOL website with their mailing list and credit card information, and press “go”. Within 48 hours, the members of your mailing list are receiving [...]

A Common Problem

During a survey of my new subscribers, I heard many common challenges facing online marketers today.
I could spend hours rambling on about this problem or that, and what can be done to minimize the difficulties that each presents but, instead I will focus on what has proven to be “your most difficult challenge.”
My inbox has [...]

8 Common Marketing Mistakes

Advertising can be one of the fastest ways to market and grow your business or it can be one of the quickest ways to go out of business. With the right ad you can attract clients to your business and increase your profits. With the wrong ad you can spend your way into bankruptcy.
To grow [...]

Make the Media Your Friend

Most of media can be of enormous help to the small and home based business. So, it is very important that you develop a relationship with them.
When you first start your business, inform your local newspaper by using a press release that you are starting a new business. Almost all newspapers have a section which [...]

Britney Spears Branding

How would you like to sell as much in one year as Britney sells in one day or in one hour? Have you put much thought into how marketing empires are created? If you’re selling anything then you’re a marketer and you should study the biggest successes to follow in their footsteps.
We’ve all heard of [...]

Free Ezine Advertising That Works!

When I say free ezine advertising, I’m not talking about the free ezine ads that some publishers offer, this technique is FAR more powerful than that.
One of the best ways to get free traffic to your site, is to write articles for ezines. Now before you shudder and click away, it isn’t that hard to [...]

Psychological Tricks for Marketing & Advertising

In this post, I’m revealing six powerful secret psychological tricks that you can use to increase the effectiveness of your advertising and marketing. What if you don’t sell anything? Should you ignore this information?
You ARE selling something. Whether you are a Real Estate agent selling multi-million dollar homes, or a worker trying to sell your [...]

Display Your Newsletter on Your Website? Don’t Worry!

Seeing is believing. Unless your website visitors can experience your newsletter and appreciate its value, they’re unlikely to join your opt-in, email list. By posting your newsletter on your website, you encourage more visitors to subscribe and you drive more profitable traffic to your website each month.
- Growing your opt-in email list [...]